If you’re new here, you may want to subscribe to my RSS feed. Thanks for visiting!The month is over, and now it is up to Mary to figure out what to present in the managers meeting she is kicking off at the end of the week.  What market/sales insights did she learn in this [...]

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With about 10 days left in the month, Mary wants to provide an update the managers meeting tomorrow, as to the success of the campaign.  What is the best piece of information to share?  Is it going to be compelling enough?  Learn how she does it, and in the process how she leverages one of [...]

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It is one thing to bring leads into your database, but what about tracking those leads.  In video 3 Mary decides just how she was going to measure the effectiveness of the marketing campaign in her ACT! database.  Learn how she does it, and in the process how she leverages one of the Top 5 [...]

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